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    Enjoy Formula One Motor Racing

    April 30th, 2008

    In the beginning of the 1900s, Formula One went ahead with wobbly racing cars & elder gentleman drivers, even though the actual Formula 1 Motor Racing event didn?t get underway until the 1950’s. While the several years drove by & the contest grew, it almost immediately became understandable that Formula 1 Motor Racing was the best championship of motor sport. The racing vehicles were the quickest, the technology was the most superior and the drivers were at the height of their physical wellbeing coming from contents all around the earth.

    With the inclusion of sponsorship taking notice, F1 Racing took on its more business appearance & can without a doubt at present be perceived as being big business ? with monetary figures reaching millions and billions of dollars with tremendous ease. With huge success comes politic interest and now and then it is who you know and how much money you have that brings you what you desperately desire. Formula 1 is perforated with conspiracy stories ? I will admit to being one of them ? but depending on how engrossed you yearn to get in the F1 world, that part of things is easily discounted. What in truth matters is what goes on the race tarmac.

    Touring from corner to corner across the world for virtually eight months of the year, Formula One Racing sets up in different countries large & small, rich and underprivileged with vibrant surroundings, fascinating habitants & heaps of native traditions to be soaked up. A race weekend covers Friday, Saturday and Sunday, a F1 Motor Racing weekend is an extreme journey, from early testing, to the closing laps of the Formula 1 motor race.

    The normal organisation embraces a Formula One race every couple of weeks. Now & again the Formula 1 calendar is played with a little bit & there are Formula One motor races on one after another weekends, or every now and then you have to go a handful of weeks before seeing the illustrious faces again. Once it is time for another F1 motor race, you can study the news for your preferred team as they get to their destination. Friday involves practice meetings, Saturday is for qualifying & Sunday is the actual race. Great offers on F1 Merchandise at F1Tribute.com!


    Discipline on My Mind

    April 30th, 2008

    I look out of the window as I am writing this. It is home time and mums are collecting their children from the local primary school. I see and hear harassed mums shouting “come here” (no response); “get down from there” (no response); “if you do that again you’ll get a slap” (no response; no slap). And what am I writing about? Discipline!

    What does that word discipline conjure up in your mind? For many of us it provokes a picture of punishments and the control of others through the threat of punishments.

    However, only thinking along those lines might be missing the point. And if we do that there is the danger that we can’t do our best for our kids. Let’s look at it differently for a moment.

    What about these ideas:

    * the discipline of quietness, patience, and self-control,

    *the discipline required for a sense of justice, tolerance and fair-mindedness,

    * the discipline needed for using reading, writing, scientific processes, clear thinking, programming a computer, playing games skilfully, composing music, playing an instrument, creating art, solving mathematical problems, etc,

    * the discipline of respecting others and co-operating with them; of playing team games fairly and within the rules,

    * the discipline of perseverance and striving to do well,

    * the discipline of postponing gratification.

    If we have these sorts of aspirations for our children, how can we help them? What can you actually do for your child?

    Firstly, be clear about what you want. Make a list of everything you want for your kids and the family. Which are the most important things? If you want well-behaved children, what exactly do you mean by that? Be clear about your values and what you want of your children so you can help them through some of the ambiguities and apparent contradictions in life. This will also help you to be consistent.

    Secondly, let those values and goals guide your actions. You will find that they encourage you to be consistent in many different situations. The following ideas might help.

    * Build a positive relationship with your children. Nourish their self-esteem and encourage their self-confidence.

    * Help them understand your expectations. Explain why something is right or wrong; discuss the matter fully and reason it through.

    * Anticipate problems before they arise. Be prepared!

    * Encourage constructive habits. Having a few “chores” helps them feel part of the family and gives them a vested interest in its activities. Learning to take responsibility for their own room and toys will stand them in good stead for the future.

    * Deal with bad, anti-social behaviour quickly. Approach it fairly and with as little fuss as possible so that you can concentrate on preventing it happening again. If you “turn a blind eye” it might make life easy for the moment, but you’ll pay for it in the long run.

    * Encourage your kids to get involved in organised activities out of school. It helps their social development and their emotional intelligence.

    * Keep the promises you make. If you must make them, keep them - otherwise the inconsistency will cause no end of problems for you and your children.

    * Encourage your children to learn from their mistakes. Support them through their mistakes and errors so they don’t feel badly and can see their improvements.

    * Keep a level head. Avoid losing your temper. Sure, express anger, but when you lose your temper you won’t think constructively. There might be better alternatives.

    The word discipline implies some adherence to some sort of rules. If you are going to have any rules, make them understandable, specific and fair. Get your children involved in writing them - the discussions will help them understand. Children have more enthusiasm for respecting rules that they have had a hand in writing. And in following the rules yourself, you are setting a wonderful example to your kids.

    BUT … whatever you do, don’t expect that the outcome to be exactly as you expected it! You cannot mould your children into your own likeness. Live with that … and rejoice in it.

    If you want to know more about this subject, contact Clive who has worked with children in primary schools for over 30 years as teacher, headteacher, coach and mentor. He now applies his knowledge, skills and understanding to helping others fulfil their dreams. You can find out more at: http://www.clivegrahamcoaching.com
    If you want to share your thoughts or ask any questions, he would be very happy to hear from you. Contact him: info@clivegrahamcoaching.com


    Iced Coffee: Drink your Toddy coffee icy cold!

    April 30th, 2008

    Iced Coffee is coffee brewed cool rather than the normal brew of
    coffee served hot. The basic principle of brewing ice coffee
    involves the soaking of coarsely ground coffee beans in ice-cold
    water for several hours. This mixture is then filtered and
    finally you get the cold coffee concentrate. Then you’ve got to
    dilute this concentrate per your preferance of milk or water.

    Iced Coffee is sometimes referred to as Toddy coffee. This is
    because in 1964 a person named Todd Simpson developed and
    patented an exclusive cold-coffee brewing device. However, today
    you can also use other individualized set ups for making ice
    coffee at home other than Toddy brewing systems.

    Iced coffee is just so smooth, creamy and delicious! You can
    prepare a glass of delicious ice coffee with loads of
    crushed/whole ice cubes and lots of cream and sugar. Or you can
    enjoy cold icy coffee with dollops of yummy coffee flavored ice
    cream. Such a cold concoction of delightful coffee can be made
    smoother and creamier if it is put in a blender and whipped
    thoroughly.

    For the coffee crazy Americans iced coffee is just another
    irresistible option. Sipping into such a cool, cool coffee drink
    just lifts up the spirits. Your taste buds are sure to be
    pampered. Cold coffee is especially popular in the summer time
    providing instant relief from the heat and revitalizing the
    senses!

    You can try out various varieties of iced coffee recipes at
    home. Some of the key ingredients that are essential to make the
    perfect ice coffee must not be overlooked. So you’ve got to make
    sure to use plenty of ice cubes, sugar, whipped cream, coffee
    powder, milk and water. To make your cool and icy drink tastier
    and more exotic you can add some interesting ingredients such as
    cardamom powder, chocolate or caramel sauce, vanilla and orange
    essence as the final topping!

    A cup of iced coffee can be very refreshing in the warm sunny
    afternoons. When you add just ice cubes to make your ice coffee,
    the ice melting actually dilutes the strong coffee brew. To
    avoid this its best that you add the ice cubes just before
    sipping into the coffee. Coffee experts suggest that
    dark-roasted coffee beans are ideal to be used to make ice
    coffee. In this way the strong coffee flavor is retained even
    after adding ice cubes.

    So if you are health conscious then how about switching from
    colas and soft drinks to iced coffee? Well there is no doubt
    about the innumerable beneficial aspects of coffee and caffeine
    with respect to health. Ice coffee contains all the goodness of
    coffee as well as being as freshening as any soft drink or cola.

    The next time you are in the mood for iced coffee you can try
    out these fabulous cold coffee recipes at home. Iced Jamaican
    Coffee, Amaretto icy coffee, Coffee soda, Iced Honey Coffee,
    Whole Iced drinks of coffee, etc. Yummy! These recipes are easy
    to prepare and truly scrumptious! You can also go in for a
    fusion recipe where you can mix coffee and coke together called
    Coffee Coke Float!


    Easy Ways To Save Money & Abundance Revisited

    April 29th, 2008

    A penny saved is a penny earned so they say. Today most people want to save all the pennies they can, in fact if you look after the pennies the “pounds” will look after themselves.

    Now I’m not saying you should be a cheapskate but if you go around wasting money you won’t be able to say you are “Pennywise”

    Now a good example of how to save money is this. You might be down at the mall or Ice Skating and you find yourself getting hungry.

    You could immediately go to a local fried chicken or hamburger franchise. There you will find amyriad of ways to “Waste your money”… Yes thats right!!

    Now when a detective arrives on a crime scene one of the first questions he should ask himself is this “Who stands to gain financially from this crime?”

    See what I mean? You spend your good money so someone can poison you with overdoses of sugar, chemicals, transfats etc etc.

    A better idea is this. Cut some fresh fruit into small easy to bite pieces, put it into a plastic bag and take it with you when you go out. You might be in a barbershop or haberdashery for example when hunger pangs stike. No problem, two peices of melon are quickly taken from the pocket, delicious.

    Don’t worry if you feel this is contrary to todays “norm”. It is. But if you want to start a trend… THIS IS the way to do it. Maybe yo can discover another way to eat a banana or something and get the method named after you. I’m not kidding. Ask the EARL of SANDWICH if you think I’m kidding.

    Good Luck

    About The Author

    Roger Soverhead

    If you use this article ….. well have you read it? What can I say…maybe its the wine. This author has written several articles and sometimes wears a paper hat.

    hoowz@yahoo.com


    Vending Machines and the Lure of the Instant Home Based Business

    April 29th, 2008

    If you are considering vending machines as a home based
    business here are three very brief facts about vending.

    1) Vending machines will start to earn revenue for your home
    based business almost immediately.

    2) A brand new, high quality machine is actually very
    inexpensive.

    3) Any machine at the right location has the very realistic
    possibility of paying for itself well within one year.

    These three simple facts are from my 8 years of experience
    owning a vending business. I remember the day my first machine
    went into a location. It was a cigarette machine and after we
    hung it up on the wall in the bar we sat around and had a few
    beers. Within 30 minutes after we were done I watched my first
    customer walk up to my machine and buy a pack of cigarettes. I
    saw the instant cash flow happen, and it was wonderful.

    I overpaid for that machine. It should have cost me only
    $2,400.00 plus tax, but instead I paid over $8,000.00 because I
    dealt with a business opportunity company and they gave me a
    location when I bought that machine from them. I can tell you,
    there is nothing more satisfying than watching someone put money
    into your vending machine. When I watched my first customer buy
    from me, the last thing I thought about was how much I spent, my
    business was now making money!

    I was hooked and it was great. My first location generated a
    return for me of nearly $5,500.00 in the first year. That figure
    takes into account the commissions that I paid the bar for each
    pack of cigarettes I sold in the bar. My sales in 1996 averaged
    300 packs of cigarettes per month with a $2.00 margin.

    If I had purchased my first vending machine directly from a
    wholesaler and found that location myself I likely would have
    saved myself over $5,000.00 and paid off that cigarette machine
    within the first year.

    But finding locations for a vending machine can be difficult and
    time consuming. A vending business opportunity company ( Rip-off
    Bizop Vending Company ) can sell you a vending machine with a
    location for your machine. You’ll pay substantially more for it,
    but they take the headache out of starting a business by
    providing a perfect combination of vending machines with a
    location so you can start earning revenue immediately. It’s the
    perfect lure for the instant home based business.


    Experiencing the most of London in just a few days

    April 28th, 2008

    Day or night, London thrives with life. A city that seems to
    have never fallen asleep from the time of its first founding,
    everything that one might want to experience can be found within
    the city center. “When a man is tired of London, he is tired of
    life; for there is in London all that life can afford.” The
    writer Samuel Johnson said this in the 18th century, and it can
    still be said of today’s contemporary London. Naturally, a city
    that offers all that life can afford needs numerous
    explorations, but with just a few days, one can experience the
    rich taste of this flavorful city. To start with, every visitor
    to London must dab into the city’s history, from the first days
    of its founding to its dark medieval secrets to the monarchy’s
    priceless crown jewels. Next on the menu is the pure pleasure of
    London’s aesthetics; the city’s center is full of charming parks
    and English gardens, narrow streets which unexpectedly disclose
    the scents of exotic restaurants, and various shops and markets
    selling from the most tasteful and chic to the most trendy and
    unconventional. When night hits, it rocks. The drinks pour, the
    laughs are loud, the beats pump, and the dancing is intense.
    London is a thriving city, and day and night it keeps its
    visitors entertained with its history from its first
    foundations, its city center’s physical beauty, and its
    nightlife, making it a city that never sleeps.

    London’s history is so rich and so vast, that the highest to the
    lowest level of history fan will be interested. While London
    acknowledges its first century Roman founding, it honors
    Boadicea with a statue near Parliament. Boadicea was the British
    queen who raised an army and fought back the Romans to London,
    where she burned the city. Those who find such violent female
    figures interesting will enjoy museums like Madame Tussauds, a
    very lifelike wax museum, and the London Dungeon, where the
    horrors and terrors of medieval London come to life, including a
    selection of Britain’s most infamous women throughout history.
    The Tower of London houses the crown jewels as well as tales of
    mysterious prisons for important prisoners. Fusing history and
    art, the National Portrait Gallery depicts portraits of
    Britain’s most famous people throughout the centuries. The
    British Museum has one of the largest and best archeological
    collections of worldwide artifacts, including the Rosetta stone
    and Lindow Man. Fortunately, while these museums give a good
    feel for London’s past, the visitor does not actually have to
    deal with the battles, plagues, and fires that London has
    survived.

    And relishing the calm and beauty of today’s civilized London,
    the visitor can peacefully enjoy London’s aesthetic city center.
    A walk along Oxford Street brings out the consumer in all, while
    nearby Hyde Park still manages to provide the serenity of the
    countryside in a city setting. Except, of course, speaker’s
    corner, where people proclaim their message for the world to
    hear. Northeast of the park is Portobello Market, one of
    London’s many outdoor markets, selling the best in antiques.
    Between the parks and busy shopping streets are quaint streets
    of times past, leading to unexpected surprises like central
    London’s Covent Gardens, where flower girls still sell beautiful
    bouquets. Seeing all this from a bird’s eye view gives a
    comprehensive overview of what lies below, and the London eye
    shows just that from the center of the center. A free option
    offering a bird’s eye view is Primrose Hill, a small park in the
    north of London perched on a hill, overlooking the rest of the
    city. Hunger is bound to strike at some (or many) points of such
    jam-packed days, and the city’s flavors will suit all tastes.
    >From traditional English fare to such exotics as Indian
    restaurants, which are quickly assimilating and becoming typical
    London fare, any array of food can be found in between. And what
    better time to plan the evening out than during mealtime, when
    feet are resting and stomachs are happy!

    The day is done, the eve is planned, and as night approaches,
    day is just dawning for those that never sleep. A typical London
    night out will start at the pub with a group of friends,
    enjoying the local beers on tap and friendly conversations
    speckled with bursts of laughter. Of course, if it’s a football
    or rugby night, the atmosphere will be quite serious and
    concentrated till the winner is known. After whetting the
    whistle at the pub, many will go on to dance at one of London’s
    countless dance clubs. In such an international city, dancing
    will include every type of dancing, like techno, trance,
    hip-hop, Latin, ethnic, and raves. After the drinks and dancing,
    some late night chow down will soothe the stomach in the
    countless late night or fast food restaurants lighting up
    London’s night streets.

    Experiencing the most of London in a few days is so enjoyable
    with London’s rich history, its delightful walks through its
    sophisticated and beautiful city center, and ever amazing
    transformation into a nightlong party. A world-class city aged
    2000 years and still growing in popularity, London has aged
    better than a bottle of good wine. London never reached ‘a’
    perfection - it continually recreates perfection for every
    generation that shares in its life, and that is why no one can
    ever forget this city.


    Choosing The Best Recipes For Your Restaurant

    April 28th, 2008

    The recipes that are chosen for your restaurant play a major role in your business success. It is not an easy task to choose a recipe. Each and every restaurant would have some specialty food for which the customers come back again and again. It will be because of the recipe of that particular food item. Many restaurants guard their secret recipes. Only the restaurant owner or head chef may know the complete recipe of that particular dish.

    There are many categories of recipes available for a restaurant. Depending upon the season and the holidays in that locality there could be some seasonal addition to the menu items available.

    The locality in which a restaurant is situated plays an important role in the selection of your recipes. People who frequent a particular area may be seeking a particular food item which could be native to that locality. Recipes of such foods should be included in your menu items if you want to retain those customers. These customers also tend to be more frequent, as they have a taste for a particular specialty that is served in the area.

    Before you choose the best recipes for your restaurant, it is advantageous to monitor the area for what types of foods are the most popular and experiment with integrating menu items using these recipes into your repertoire. If your restaurant is aiming at providing different types of foods that people would try to experiment with, then you should have an experienced chef who can provide those varieties of dishes in your restaurant. For example, you could try more international recipes if your restaurant is situated in a place which is of interest to foreign tourists. Bringing in international chefs once in a while to spice up the recipes in your restaurant would also help to attract new customers.

    Lydia Quinn writes for R&I Solutions, developer of Cost Genie, a leading restaurant costing software package. Visit CostGenie.com for a free demo. http://www.costgenie.com


    Are You Addicted to Your Story?

    April 28th, 2008

    I want to share some additional ideas about the
    process of change to help you gear up for showing up
    more fully in 2006.

    First I want to tell you about a powerful exchange I
    had with a 17 year old client and his mother this week.
    I must say that this young person is massively troubled.
    His mother stated that she always taught her child to be
    a “free thinker” and to challenge “entrenched power”.
    My response was that “It is OK to think outside the box,
    but first you need a box”.

    By having a box I mean a set of beliefs, values, an identity
    and a coherent personal story to hold all of this.

    That being said, once you have a “box”, hopefully it is
    flexible enough to make room for new ideas and experiences.

    I strongly believe your identity or personal story literally
    creates who you are. My 17 year old client has constructed
    his identity around being a person who is a fighter. He is
    not clear about what he stands for. He is clear what he is
    against - EVERYTHING!

    In order to create change in your life, you need to examine
    your current identity conclusions.

    This is crucial because you act in line with your identity. Your
    identity acts like a governor on a go-cart. It will only let you
    go so far or so fast.

    You may be pondering, “What is my identity or personal story?”
    or “Where does it come from?”

    Your identity conclusions are self created out of your collective
    life experiences. Many of our most preciously held assumptions
    we developed before we were old enough to know the difference.

    We often get caught up in defining ourselves in extremely narrow
    and limiting ways. For example, some folks use their profession
    as their primary identifier. Other individuals use unfortunate past
    experiences to construct their identity around - “I am a victim”.

    Defining your self by a problem you have can be highly troubling. Clinging to other titles, roles or labels is extremely restricting - as these can fall away.

    Your identity can be thought of as your true inner self. It includes many interconnecting aspects of who you are. Specifically it includes:

    YOUR BELIEFS: These are your unique ideas and conclusions
    about: the world around you, other people, and your behavior
    - to name a few.

    YOUR VALUES: Specifically those “things” you hold dearly and
    play a significant role in driving your day-to-day choices and
    behavior.

    Overall your IDENTITY is your deep sense of who you are. Your
    identity can be seen as what organizes your beliefs, capabilities,
    behaviors, and values into a single system - a story.

    Your identity is so key to who you are. While you need a clear
    sense of who you are, your identity can be problematic if it becomes rigid or outdated. For example, many individuals who I have seen in coaching or psychotherapy over the years have come in with outdated solutions. Specifically, if someone grows up in an abusive home, they may learn to distrust people and keep people at a distance. This solution (and corresponding stories) makes perfect sense when considering the context in which they were originally developed. As an adult, this outdated solution likely contaminates relationships.

    So how do you begin to change your identity or your personal story?

    That is a huge question, but I am glad you asked. Here is a powerful starting point:

    Ask yourself some powerful questions to connect with your true self or edit your existing story. For example:

    If you were on your deathbed what are the 2 most important things you would share with loved ones about what you learned in your life?

    What gives you the greatest joy in your life?

    If money was not an issue, what kind of work would you do?
    Who is your greatest hero(s) and why?

    If you had a time machine and could relive one experience you had, what would that experience be and why?

    Remember, expanding or editing your personal story is key to your success. This is similar to what Earl Nightingale meant when he said, “We become what we think about, most of the time”.

    The key is that we can change what we think about; with the right approach. William James stated “Of all the creatures of earth, only human beings can change their patterns. Man alone is the architect of his destiny… Human beings, by changing their inner attitudes of their minds, can change the outer aspects of their life.” In other words, when you change your story, you change what you arrange for, create and attract into your life.

    Don’t follow the masses. I suspect that Thoreau was correct when
    he said “The mass of men live lives of quite desperation”. So many people play it safe. They stay small. They take the easier softer way. They are afraid to show up more fully in their own life. They are uncomfortable with the potential impact that living out an expanded and more empowering story will have on those around them.

    Break your addiction to you personal story!

    Remember, you perceive what you perceive because that is what you perceive.

    In life, you get what you expect.

    Seek and you will find (or create or arrange for or simply make up).

    What you expect is in line with your identity and personal story.

    Make a decision!

    Get clear about what an expanded personal story who look like.

    Keep in mind that YOUR story is not YOU. You are not the story. You are the storyteller.

    Your story is not carved in stone. I like to think of it as being carved in liverwurst. It is changeable.

    It starts with believing that change is possible - followed by a
    DECISION.

    Change what you believe is possible in your life.

    Break out of the routine of ordinary.

    Transcend what is currently “normal”.

    Break out of automatic pilot mode.

    Ask your self if there is anything more.

    You know there is.

    Shatter the illusions of what you currently think is possible.

    Cross the divid that separates what currently is and what could be.

    You deserve to be living out the most extraordinary version of your story.

    Remember, you are the storyteller - not the story.

    Give yourself permission to be great.

    You deserve to be in love with your own journey.

    Choose adventure.

    Make the decision.

    Dr. Mike Davison
    http://www.PartnersInPurpose.com
    http://www.PartnersInPurpose.Blogspot.com

    If you have any questions about individualized consultation or
    coaching to help you live your big dream, please do not hesitate
    to contact me at mike@PartnersInPurpose.com .

    Copyright, 2006. PartnersInPurpose.com

    All rights reserved. For more information, contact:

    Dr. Mike Davison

    3295 N. Arlington Heights Rd. Suite 103

    Arlington Heights, IL 60004

    Telephone: (800) 470-3257


    Tips for Choosing Semi Truck and Trailer Insurance

    April 28th, 2008

    Insurance for your semi truck and trailer is likely going to be one of your biggest expenses. And while it may be tempting to select the insurance company offering the lowest prices, that’s not always wise. Nor is it wise to put this task off until a later date. Being in an accident involving an uninsured or under-insured semi truck or trailer can leave you financially devastated for years. These tips are designed to help when it comes time to choose semi truck and trailer insurance.

    Know what you need

    Try to know the type and amount of coverage you need before contacting an insurance agent. It’ll take time for you to research your needs, but in the long run, doing so is your best chance of getting the right amount of coverage at a price that’s fair. Do you need insurance to cover you, your drivers, or both? Do you need workmen’s compensation? Are you looking for insurance to cover collision, fire, theft, CDC? Do you need full liability? Are you looking for bobtail liability? Do you want to insure your cargo? Do you need fuel bonds? Once you decide the type of insurance you need for your semi truck and trailer, you’ve also got to determine coverage limits.

    Get multiple quotes

    Getting multiple quotations for semi truck and trailer insurance is always a good idea. And if you’ve followed the above advice, shopping around for insurance quotations will be much easier. One way to comparison shop is to go online. Locating businesses that offer this type of insurance is simple and getting a quotation usually is fast. In most cases, all you have to do is fill out an online form and submit it. In no time you’ll have the pricing information you need.

    Compare your quotes

    Once you start getting quotations, be sure to review the coverage closely. When one quote is lower than another, it’s important to make sure you’re being quoted for comparable coverage. This is especially important when one quote is substantially lower than others. Some companies bundle their coverage while others offer a basic package and then offer additional coverage options as riders. A rider is generally offered at an additional cost. Also, find out if the company offers discounts for paying insurance premiums annually rather than monthly.

    Research the insurance company

    Just as with any major purchase, you want to find out as much as you can about the insurance company before purchasing a policy. Start by checking with the various rating services and regulatory agencies to see what you can find out. Also, find out what you can about the company’s claims processing policy. First and foremost, you want to work with an insurance company that is financially able to pay out claims, and you also want a company that processes claims in a timely manner.

    Revisit your needs

    Get into the habit of revisiting your semi truck and trailer insurance needs annually so that you can make changes as necessary.

    For More Trucking Resources http://www.truckertotrucker.com


    How Much do YOU Charge Per Hour? Avoid the Question by Setting up Passive Income Streams

    April 27th, 2008

    If you work with clients, at some point in your career,
    you’ve probably been asked, “What’s your hourly rate?” or “How much do you charge per hour?”

    Now, you and I both know this question isn’t totally
    relevant, even if you provide services like I do. Because it
    doesn’t really matter how much I charge per hour. What the
    client really wants to know is, “How much is this going to
    cost me?”

    But they don’t want to pay some astronomical hourly fee,
    either. They want to feel like you put some effort into
    their work.

    So what you really need to know is, “How much is it worth to
    this client to have this problem solved?”

    Sure, I could quote an hourly rate. But usually I don’t.
    They’d be shocked. Because I’ve been doing what I do for
    about 30 years, so I can often write a brochure in “record
    time,” which wouldn’t pay me enough to stay in business.

    So I don’t charge an hourly rate. I charge for my “smarts”
    – my knowledge and experience. And if the project rate is
    within the client’s budget, they’re willing to pay it.

    But how’d you like to get out of the piecework business
    altogether? I know I would!

    That’s why lots of people take the risk of commissioned
    sales. That is, they sell something and then get paid a
    commission–no salary. And some programs, like Mary Kay,
    are two-tier commissioned sales–meaning you get commissions
    on what YOU sell AND you get commissions on what your
    “downline” sales force sells.

    So you and your underlings go out and beat the pavement,
    looking for new and returning customers to sell makeup to.
    You also keep your eye out for more sales reps who want to
    join your team, too. You’d never think of advertising your
    product in the newspaper, would you? No, because Mary Kay is
    direct sales.

    Well, the online world of marketing has taken this a little
    farther. It’s called affiliate sales.

    Some programs pay one-tier and some pay two-tier
    commissions. It’s basically the same as Mary Kay. But what’s
    different is that usually you’re being paid for “electrons”
    instead of makeup.

    Someone writes an ebook that you decide to sell for them
    through your website. You put it up in your store, and then
    you forget it. Every once in awhile, someone buys it and you
    get a commission. Maybe you’ve recruited others through your
    affiliate link to sell the same product. They put it up on
    their website and make sales. You get a commission every
    time you sell the product AND every time your downline
    affiliate sells the product.

    AND you have the option to advertise the product using pay-
    per-click campaigns on Google and Overture (and other
    places). You write such a good ad that tons of people click
    on it and visit your website. Because you have such a
    terrific sales page for the product, let’s say that half the
    people buy it when they visit.

    Now you’re cookin’!

    You also improve your search engine rankings–meaning you
    do all the right things and every time someone searches on
    your keywords, you come up on the FIRST PAGE of search
    results. So more people visit your website.

    And while they’re there, they might buy something or not.
    Or, they might see a Google ad that interests them and click
    off to someone else’s site.

    You got it! You make money on that, too! And after awhile,
    your website becomes your product.

    Now you want to add more revenue streams to your business
    (firing every difficult client you have and replacing that
    revenue with something else…wouldn’t that be great?!!?).
    So you write your own ebooks or nifty little software
    product that you can sell the same way you sell other
    people’s electronic products, as well as through an ezine. But this time YOU KEEP ALL THE MONEY. Because it’s your product.

    Unless, of course, you recruit affiliates to sell your
    product for you. And who wouldn’t? It gets your product out
    to LOTS more people. So you have to pay them 40% of the
    sales price. What does it cost you? Zip. Zero. Nada. It’s
    just electrons.

    You did all the work up front, so you can collect the money
    over and over and over as sales are made.

    THAT’S PASSIVE INC0ME!

    Lois Carter Fay, APR, is a 30-year veteran in the P.R. and marketing field. She now produces three marketing ezines, Brainy Tidbits, Brainy Flash, and Success Secrets of Women Entrepreneurs. All are free.

    Visit http://www.MarketingIdeaShop.com or http://www.WomenMarketing.com to subscribe and claim your free special report.